Sometime last semester I stumbled upon Indiegogo while browsing Tumblr. I thought it was an interesting idea and mentioned it to Brin, the founder of the African SOUP (an organization I’ve worked with for a few years). This semester, we decided to go for it. I found myself making plans, putting together material, and getting ready for a huge campaign. Most Indiegogo campaigns are several weeks long. We decided to push the limit and make ours 10 days.